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NEW ULTIMATE GUIDE TO AD FRAUD Get It Now
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Bots 101: How to Outsmart Bot Fraud in Digital Advertising

Are click fraud bots silently sabotaging your digital advertising campaigns?

Today, it’s not just whether bot fraud is affecting your bottom line, but how much. Recent bot fraud statistics estimate that these bad scripts account for billions in wasted ad spend.

Understanding how ad fraud bots operate is critical to protecting your business.

Consider this eBook your guide to everything bot-related, starting with what exactly this type of fraud entails, why it’s so pervasive, and, of course, how to recognize it before it shuts your business down.

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What is Bot Fraud?

With the rise of sophisticated ad fraud bots, your marketing ROI is at stake. Typical ad fraud bot detection methods, such as CAPTCHA, simply aren’t enough to detect and stop these sophisticated bots. They could be letting bot traffic in while keeping real human visitors out.

If you're not actively detecting and blocking ad fraud bots, you're vulnerable.

In this eBook, you will learn more about:

  • What ad fraud bots are and how they operate
  • Real bot fraud statistics you need to know
  • Why traditional ad fraud detection tools often fail
  • How to detect click fraud bots in your campaigns
  • The most effective ad fraud bot detection methods today
  • Actionable steps to protect your ad spend from bot attacks