eCommerce
Stop bad actors from defrauding your eCommerce .
Anura reduces chargebacks, protects your merchant account, and prevents product or service loss.
![Ecommerce_Lp_Hero-17](https://www.anura.io/hs-fs/hubfs/Ecommerce_Lp_Hero-17.png?width=600&height=600&name=Ecommerce_Lp_Hero-17.png)
eCommerce fraud could be affecting your bottom line.
Selling your products or services online can be a convenient way to connect with consumers. However, with each transaction comes the potential risk of encountering fraud.
Chargebacks and unauthorized transactions lead to direct financial losses while subtly undermining customer trust. Without robust fraud detection for eCommerce, businesses may find themselves in a perpetual battle against fraudsters.
Anura presents a robust solution for fraud prevention for eCommerce designed to fortify your online business and safeguard your revenue streams.
The most effective method of preventing credit card fraud on your site is to use a fraud prevention solution.
How does Anura’s eCommerce fraud protection work?
Anura checks your website traffic as it comes in—reviewing hundreds of data points about each website visitor to verify that they’re real customers and not the product of bots or human fraud farms in real time.
We identify fraud BEFORE the bad actors click to purchase so merchants can block that transaction. Anura also stops fraudsters from abandoning shopping carts after they have filled them with items that they have no intention of buying.
Anura identifies not only fraudulent activity but also where it came from so you can cut eCommerce fraud off at the source.
Benefits of eCommerce fraud prevention.
Block Bad Actors
Determine in real-time whether a visitor to your eCommerce website is real to protect it from cybercriminals who are determined to commit credit card fraud against you. This helps you save time and money.
eCommerce Chargeback Protection
When eCommerce fraud occurs and real credit card owners dispute charges, sites get hit with costly chargebacks. Stopping fraud before it starts helps protect you from costly credit card chargebacks.
Reduce Product Shrink
Fraudsters committing eCommerce fraud are known to ship to hard-to-track addresses or even steal packages from others’ front porches. Stopping fraud before they click “buy” is a must for reducing eCommerce shrink.
Protect Merchant Accounts
When a merchant’s chargeback ratio is high it can lead to an increase in processing fees, delayed funding, or even loss of your merchant account.
Enhance Customer Satisfaction
Knowing that their transactions are being handled with the utmost security encourages customers to shop with confidence.
Block Bad Actors
Determine in real-time whether a visitor to your eCommerce website is real to protect it from cybercriminals who are determined to commit credit card fraud against you. This helps you save time and money.
eCommerce Chargeback Protection
When eCommerce fraud occurs and real credit card owners dispute charges, sites get hit with costly chargebacks. Stopping fraud before it starts helps protect you from costly credit card chargebacks.
Reduce Product Shrink
Fraudsters committing eCommerce fraud are known to ship to hard-to-track addresses or even steal packages from others’ front porches. Stopping fraud before they click “buy” is a must for reducing eCommerce shrink.
Protect Merchant Accounts
When a merchant’s chargeback ratio is high it can lead to an increase in processing fees, delayed funding, or even loss of your merchant account.
Enhance Customer Satisfaction
Knowing that their transactions are being handled with the utmost security encourages customers to shop with confidence.
Watch out for signs of eCommerce fraud.
Small purchases often end up costing hundreds because of chargeback fees and other problems. These types of transactions also tend to be more easily spotted because you can look out for certain operational trends:
Monitor small order activity. If you notice that you are receiving a large volume of small order attempts, check the orders for fraud.
Keep an eye out for purchases of small items that often accompany larger ones or are purchased out of season.
Monitor purchases that come from foreign IP addresses, especially if you sell primarily inside your own country and you see a wave of traffic from customers abroad.
Notice if there is conflicting information on orders. For instance, mismatched credit card information or different billing and shipping addresses could indicate fraud.
FAQs about eCommerce fraud prevention.
What is eCommerce Fraud Prevention?
Ecommerce fraud prevention helps protect your online store by blocking bad actors in real-time, preventing costly chargebacks, reducing product shrink, and safeguarding your merchant account from high fees or loss. This proactive approach saves time and money by stopping fraud before it affects your business.
What is eCommerce Fraud Protection?
Ecommerce fraud protection safeguards your online store by blocking fraudulent actors in real-time, preventing costly chargebacks, reducing product shrink, and protecting your merchant account. With Anura, you can secure transactions, maintain customer trust, and protect your business’s bottom line.
What is eCommerce Fraud Detection?
Ecommerce fraud detection involves identifying suspicious or fraudulent activities on an online store before they cause harm. This process uses real-time data analysis, machine learning, and behavioral tracking to detect unusual patterns, like stolen credit card usage, account takeovers, or high-risk transactions. By detecting fraud early, ecommerce businesses can reduce losses, minimize chargebacks, and protect both their revenue and customer trust.
What are eCommerce Fraud Prevention Tools?
Ecommerce fraud prevention tools are solutions designed to protect online businesses from fraudulent activities. These tools use advanced technologies like machine learning, IP tracking, and behavioral analytics to identify and block fraud attempts in real time. Key features include detecting stolen credit card use, preventing account takeovers, reducing chargebacks, and stopping product shrink due to fraudulent orders. By implementing these tools, ecommerce businesses can secure transactions, protect revenue, and build customer trust.
What is eCommerce Fraud Software?
Ecommerce fraud software is a specialized tool or platform designed to detect, prevent, and manage fraudulent activities on online stores. It uses advanced algorithms, machine learning, and real-time data analysis to identify suspicious transactions, such as stolen credit cards, account takeovers, and high-risk orders. The software helps businesses reduce chargebacks, protect merchant accounts, and prevent financial losses by blocking fraud before it impacts the business. It ensures secure online transactions, improves operational efficiency, and safeguards both the business and its customers.
What are the Benefits of Working with an eCommerce Fraud Prevention Company?
Third-party services can be very helpful, especially for businesses that lack the in-house expertise to monitor and prevent fraud effectively. It would take a lot of time and resources to constantly monitor for eCommerce fraud, and companies like Anura already have the solutions you can use to start detecting and preventing this type of fraud right away.
What Should I Do if I Detect eCommerce Fraud?
If your business experiences eCommerce fraud, immediately contact financial institutions to block fraudulent transactions and initiate chargebacks if necessary. Report the incident to relevant authorities, conduct a security audit to identify how the fraud occurred, and take steps to strengthen security measures.