Anura Accuracy Guarantee

Our Guarantee

At Anura, we stand by the power of our technology. That's why we guarantee a 99.999% accuracy rate when we mark a visitor as BAD using our Anura Script integration.

The first and only Ad Fraud Solution with this guarantee.

We’re proud to be the first and only ad fraud detection solution to offer this level of guarantee. No one else in the industry stands by their accuracy and results like we do.

Think we’re exaggerating?

If you can provide verifiable data showing that our accuracy fell short, we’ll take immediate action to make it right.

We Stand Behind our Solution

Think we aren’t accurate? Share your evidence and we’ll make it right. Here’s how:

Investigation & Resolution

A dedicated team will thoroughly investigate the issue, validate the findings, and implement corrective actions to ensure it doesn’t happen again.

Service Credit

If your claim is validated, we’ll issue a service fee credit for the affected month. Our goal is to keep your business performing at its best.

Why our Accuracy Guarantee Matters

When real customers are mistakenly flagged as fraudulent, commonly referred to as a "false positive," the consequences can be far-reaching. Here’s what companies are really losing when they face false positives:

Immediate Revenue Losses: False positives lead to blocking real customers, resulting in direct sales losses and missed opportunities for referral and organic growth.
Inefficient Marketing and Increased Costs: Skewed data from false positives can lead to misguided marketing decisions, higher customer acquisition costs, and missed re-targeting opportunities, all of which waste valuable resources.
Long-Term Brand and Operational Damage: False positives damage a brand’s reputation, erode customer trust, and result in unnecessary operational costs, further complicating the overall fraud detection process.

“The real cost of ad fraud isn't just fraud itself — it’s the lost opportunities from blocking genuine traffic. That’s why we’re so confident in our technology. We don’t just protect your campaigns from fraud — we ensure that not a single real visitor is turned away. Our Accuracy Guarantee is a promise to eliminate false positives and deliver a level of accuracy that no one else in the industry can match.”

Rich Kahn
CEO & Co-Founder of Anura

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The True Cost of Mistaking Real Visitors as Fraud

Understand the financial impact of mistaking real visitors for fraud and why accuracy is critical.

Why Anura?

You’re not just using a tool—you’re gaining a strategic partner in ad fraud defense. Our advanced solutions and trusted performance empower you to manage risks effectively.

“Beyond the easy-to-use analytics dashboard, BriteBox trusts in the accuracy of Anura's identification of fraud, both in the pre-bid and post-click analysis. After processing over 18 million visitors and yet to see a false positive, BriteBox sees the long-term benefits of having accuracy in their ad fraud vendor.”

Penny Lee
Former Head of Sales